Our world is increasingly struggling with a number of serious – and often interrelated – problems.
The climate is changing, leading to rising sea levels, droughts, expansion of deserts and extreme weather. Population is predicted to grow from seven billion in 2010 to eleven billion in 2100, implying a huge and ever-rising demand for energy, water supply and many other resources.
A growing percentage of the population will live in cities, requiring planners to develop new concepts for mobility, logistics, housing and other services.
Inequalities in income levels, education and quality of life challenge our sense of justice and raise the risk of wars, terrorism and revolutionary movements.
How can strategic management contribute to addressing these real-world challenges?
These are the themes of the 36th annual meeting of the Strategic Management Society which takes places in Berlin from 17 to 20 September.
Dr Paul Hunter, managing director of SMI, will be among the delegates tackling these ‘big issues’ in a series of presentations, debates and other activities. He said:
“Some of these issues may seem far removed from the boardroom but they are the background against which business strategy will be developed and delivered over the next decade and more.
“Effective strategies will need to take these things into account if businesses are not to be caught by surprise when one or more of these apparently long term and intractable issues produces some immediate and serious impact on the business environment.
“At the same time, we should perhaps be considering what role businesses can play in dealing with these issues and what opportunities – not just threats – they create for our organisations.
“As ever, it will be the companies that have a ‘pro-sponsive’ approach to strategy development that will be best placed to thrive in this increasingly complex social, business and political environment.”